Marketing
What Drives Customers’ Loyalty?
Posted 11 March 2019 by Anat IN / 0 responses
What drives customers’ loyalty is the key question in modern marketing, especially since the internet and mobile revolution, which is still happening as we write. The business or the company that succeeds in answering this riddle – and to act upon the answer – will get on top. Companies that […]
How to turn your one-time clients into returning clients
Posted 25 February 2019 by Anat IN / 0 responses
Being a successful business is more than just getting people to download your app or buy a product from you. The difference between a lucky start and a success story lies in the ability to turn one-time visitors into returning, loyal clients. A steady stream of revenue is crucial to […]
Types of Small Business Relationships
Posted 18 February 2019 by Anat IN / 0 responses
No business is an island. By definition, a business involves ties and relationships with various elements, from suppliers to clients and everything in between. In our interconnected digital age, where everything is on the internet and everyone is on social media, you need to invest in building and maintaining relationships, […]
How to measure brand relationship with clients
Posted 11 February 2019 by Anat IN / 0 responses
One of the (many) components that have changed in recent years in the business-consumer equation is the consumers’ self-image. They are more informed, well aware of the multiplicity of choices facing them, they recognize quality in products and services, and they’re much less patient than ever before. In this changing […]
Mobile First Approach: What is it and why you should adopt it?
Posted 3 October 2018 by Anat IN / 0 responses
For years the “Desktop First” approach dominated web design. Meaning, websites were designed and developed first for big screens and then adapted to smaller screens. But this paradigm has shifted, and now everybody talks about Mobile First. What does Mobile First mean and is it the best approach for your […]
Common UX/UI mistakes in app design and how to avoid them
Posted 13 September 2018 by Anat IN / 0 responses
There’s nothing more frustrating than pouring time and money on an app only to discover that it’s simply not usable. Failing miserably in the UX/UI department is, unfortunately, something that happens too often, even to the most careful and attentive entrepreneurs. So what are those illusive UX/UI mistakes and how […]
Social media marketing strategies for doctors
Posted 6 September 2018 by Anat IN / 0 responses
Social media is an integral part of any marketing strategy, let alone if you are running a medical practice or clinic. Social media is still the fastest growing platform on the internet today and the most popular activity for users, holding great potential for business growth and revenue. So how […]
The Complete Guide to Naming your App
Posted 30 August 2018 by Anat IN / 0 responses
Technology is constantly changing around us. In the past few years alone, it has completely transformed the entire world. Two decades ago, people would’ve considered it an insane idea that one day, someone would be able to conduct a LIVE feed from the comfort of their room and people from […]
The differences between Apple App Store & Google Play
Posted 27 August 2018 by Anat IN / 0 responses
iTunes and Google Play seem pretty similar, but not entirely. They both provide us with the ability to download mobile apps and other content such as games, videos, books etc. However, the app stores of the main mobile operating systems differ in quite a few features and characteristics. Apple App […]
How to use mobile coupons to increase sales
Posted 27 August 2018 by Anat IN / 0 responses
Research shows that digital coupons are enjoying an increase in popularity in past few years. This is understandable, as coupons serve as a great way to engage with clients and offer them real value and savings. Statistics show that mobile users are more likely to open promotional emails offering coupons […]