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Take Your App to the Next Level: 15 Creative Ways to Use QR Codes!

10 May 2016

A Quick Response (QR) code is a two-dimensional code that you can scan with your phone’s camera to pull up websites, photos, videos and even apps! They were originally designed for the automotive industry in Japan, but since their invention, these simple black and white codes have completely revolutionized the way businesses market to customers.

QR codes can be a great marketing tool for your business as well as a great way to promote your app – yet it’s very important to be creative when using them.

Assuming that you’ve already created your own app with bobile, chances are that you want to discover more ways to promote it. (In case you haven’t click here to get started!)

With bobile, you can easily create a QR code for your app, using our QR code generator.

(When logging in to your account, click on the „Settings“ tab, and then select „QR Code Generator“.)

At this point, you’ll be able to download a customized QR code with your app icon that links to your very own app. Once someone scans the code, he will be immediately directed to download your app from the bobile market. If bobile is not installed on his phone, he will be directed to download bobile and then download your app.

Now that you have a QR code that leads to your app, let’s find out how you can use it to get more people to download your app!

  1. Share your QR code on Facebook, Twitter, Instagram and other social media networks. It’s the simplest and most effective way to share your app with your customers and friends, and their friends too.

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  1. Place your QR code in your email marketing campaign – your existing PC users can convert into mobile app users.
  2. Place QR codes on your employee’s T-shirts or name badges – they will be able to easily point customers to your business’s app.

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  1. Print business cards with your app’s QR code. People will probably download your app before they use the other contact information that you provided on your card.
  2. Having a sale or special discount? Include your QR code in the ad and remind users to check the app regularly for coupons and promotions!
  3. Have a restaurant? Print your app’s QR code on the sales receipt – customers will quickly find the menu on your app for their next visit.

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  1. Own a grocery store? Place posters and signs for your store along sidewalks and subway stations, allowing people to order their groceries as they travel.
  2. Print your QR code on refrigerator magnets. Customers will be reminded of your amazing services each time they grab a snack from the fridge.

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  1. Do you have a business that caters to kids? Print off QR codes in sticker form and they’ll attach it to video game consoles and lunch boxes.
  2. Own a veterinarian office or pet store? Print QR codes on dog tags and items for pets so the owners are reminded to visit your app and check your products and services.

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  1. Do you make handmade items such as soaps, candles, or baked goods? Attach a special thank you note to customers with your QR code printed on the back. The sentiment will drive them to download your app to check your other products and tell their friends about your thoughtful services.
  2. Do you offer moving services? Print QR codes on boxes and packing supplies. Customers may download your app to learn about the other great moving services you provide.

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  1. Are you an author or motivational speaker? Tag your books with QR codes so people can learn more about you from your app.
  2. Selling a complicated product or gadget that requires in-depth training? Print the QR code on the product packaging and direct users to your app for helpful tutorials.
  3. Own a restaurant? Print your QR code on menus and napkins, and let customers know that they can use your app to make reservations ahead and avoid the lines.

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As you can see, there are many ways to make QR codes work for your business and for your app, but remember – QR codes should provide some value to the scanner. Directing users to your app with QR codes is only the first step.

In order to make users download your app, always make sure you give them something they’ll want to keep. bobile provides a great platform with all the tools you’ll need in order to create an amazing app for your business click here to try it out.

Do you use QR codes in your small business? How do you use them? Share your tips with us in the comments bellow!